Lasso
We Only Scale Up As You Scale Up.
No hourly rates, no 'campaign caps', we're only focused on generating leads for you.
For Up To $5,000
in Monthly Ad Spend
$950
per month
Month-To-Month Engagement
All Pre-Work Strategy & Set Up
Unlimited Creation Of Ad Campaigns
Ongoing Management, Optimization & Reporting
For $5,001-$10,000
In Monthly Ad Spend
$1250
per month
Month-To-Month Engagement
All Pre-Work Strategy & Set Up
Unlimited Creation Of Ad Campaigns
Ongoing Management, Optimization & Reporting
For $10,000+
In Monthly Ad Spend
$1550
per month
Month-To-Month Engagement
All Pre-Work Strategy & Set Up
Unlimited Creation Of Ad Campaigns
Ongoing Management, Optimization & Reporting
What's Included In Every Engagement?
From strategy to execution we're there with you every step of the way.
Pre-Work
Analysis, Strategy, & Technology Set-Up
Strategy Set up:
● PPC Audit of Current Strategy (If Applicable)
● Keyword Research
● Development of Go-Forward PPC Strategy
● Web Page Content Recommendations
Technology Set up:
● Google Analytics Set up (If Not Installed)
● Google Tag Manager Set up (If Not Installed)
● Conversion Goal Tracking (If Not Created)
● Lead-Gen Form Fill Tracking
● Heat-Mapping Set Up
Ongoing Creation & Management
Unlimited Campaigns & Weekly Management
Unlimited Creation Of All Google Campaign Types
● Search Ads
● Dynamic Search Ads
● Display Ads
● Remarketing/Retargeting Ads
● Shopping Ads
● YouTube Ads
● The Development of 3 Ad Variations Per Search Campaign (In order to test and optimize for the highest converting copy/message)
● Ongoing management of all existing advertising campaigns
Optimization & Reporting
Making Sure You're On Track And Getting Leads
Optimization:
● Unlimited Additional Ongoing Campaign Creation
● Intelligent Budget Pacing
● Keyword expansion & optimization
● Negative keyword management
● Quality Score Management
● Smart Bid ManagementReporting:
● 1 Monthly, 30-minute deep-dive report & analysis● 24 Hour Email Response SLA
● Access to Real-Time KPI Dashboard
